A lot of us are still avid text messagers, not because we enjoy paying our carrier those tiring toll (or package) fees, but because it’s still one of the most reliable ways to get a text-based message to a cell phone user — not everyone has mobile IM clients or uses mobile email services.

Even web-based services are starting to recognize that, and recently there have been more and more companies launching “free” SMS options — most often free for those users who want to send a text to a cell phone via the web and email.

Sending free SMS from the Internet isn’t a new idea at all and companies have been developing the bridge between email and SMS for years. By now it’s a simple and easy service to set up and companies have started adding these services as a feature to bring in eyeballs.

Startups are also starting to get more creative with the business model (which was previously severely lacking) as well as the technology solution. At the same time they are learning to add privacy and best practices functions. Remember much of the time receiving the SMS message costs, and some of the services like free bulk messaging could have some not-so-nice spam potential. Be careful about signing up for any ol’ service